Episode 115

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Published on:

7th Aug 2022

[115] Syncro: Why a More Human Business Better Serves MSPs

In this episode, Richard speaks to Emily Glass, President and CEO of Syncro. They’re an all-in-one RMM, PSA and remote access tool that helps managed service providers - MSPs - run more profitable businesses.

She and Richard talk about managing a remote team, why a combined PSA/RMM is good for MSPs and how the MSP market has changed since Emily started in the industry.

Plus, Emily shares Syncro’s Philosophy on PSA Integration, their licencing model, the challenges of long-term contracts with vendors, what it’s like being one of the few female vendor CEOs and why there aren’t more of them.

They discuss how Syncro helps MSPs grow their businesses and their future plans, how to support a remote team and why Syncro is a human-focused company first.

Emily also shares openly about her own meditation practice and that of the C-suite team, the importance of time management and work/life balance, and the people who’ve been mentors for her throughout her career.

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About the Podcast

TubbTalk: The Podcast for Managed Service Providers
Putting Managed Service Providers back in control!
Richard Tubb has been a leader and keynote speaker in the MSP community for the last two decades. At the helm of media company and MSP advisory business Tubblog, Richard loves to showcase tech companies disrupting the industry, as well as shining a light on new tools you might not be aware of.

His long-running and successful interview-style show, TubbTalk, features fireside style chats with the CEOs and CTOs of these businesses, to dig deep into how they got started in the industry, what inspired them to start something new and what their advice would be to anyone who wants to do the same.

But it's not all tech focused! As a former MSP owner himself, Richard knows that there are many facets to being a business owner, which is why his guests reflect that too.

Previous topics include mental health, sales, marketing, business growth, productivity, customer service and more. Wondering why you should listen? Well, as one fan put it: "It's like eavesdropping on a conversation between two friends, who are sharing their knowledge and wisdom with each other. You learn while you're being entertained."

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Richard Tubb

Richard Tubb is one of the best-known experts within the global IT Managed Service Provider (MSP) community. He launched and sold his own MSP business before creating a leading MSP media and consultancy practice. Richard helps IT business owner’s take back control by freeing up their time and building a business that can run without them. He’s the author of the book “The IT Business Owner’s Survival Guide” and writer of the award-winning blog www.tubblog.co.uk