[92] Why Personal Branding is Important for Standing out in the MSP Community
In this interview, Richard talks to Robert Gibbons, business development manager of Cara Technology, a Macclesfield based MSP and a leading provider of support solutions to businesses in the North West of England.
Robert is the former partner area lead or PAL for the Microsoft Small Business Specialist Community and he's also the group lead for The Tech Tribe Northwest England peer group.
They chat about how to use social media for MSPs and why it’s important to be yourself. They discuss how to be original and humorous online, and how this can help you build a strong personal brand.
Robert also explains why he’s a big fan of peer communities, and how they’ve helped him over the years. He also talks about the importance of having good relationships with vendors, and tells Richard about some of the latest tech developments to look out for.
Mentioned in This Episode
Mentioned in this episode:
Get MSP Insights every Tuesday
Every Tuesday I share my thoughts on the business of IT with you, the Managed Services community. Thousands of Managed Service Providers already subscribe to MSP Insights. It’s easy to sign up, easy to cancel. MSP Insights is basically a short email from me, every Tuesday without fail, with advice on growing your IT business, plus cool resources I’ve found, discovered or starting exploring that week. It’s kind of like my diary of cool things, and often includes articles or books I’ve read, tools I’ve discovered, and events I think you’d be interested in, often sent to me by my friends and TubbTalk podcast guests. So, if that sounds fun, a short, tiny bite of MSP goodness every Tuesday, and you’d like to try it out, just go to https://go.tubb.co/tuesday, drop in your email and you’ll get the very next one.
